01
Choose the competitors that matter
Confirm your rivals and record where your product is a better fit, with supporting evidence. Website suggestions remain unconfirmed until reviewed.
COMPETITOR TRACKING
Keep competitor profiles, advantages, source evidence, and observations in one workspace. Automated monitoring is being added.
Build your workspace ↗Bring competitor changes, complaints and positioning into one place so you can decide what deserves a response.
Competitor profiles and manual evidence records are available. Automated review, website, ad and workforce collection is planned.
01
Confirm your rivals and record where your product is a better fit, with supporting evidence. Website suggestions remain unconfirmed until reviewed.
02
Organize reviews, website changes, offers, job listings, launches and other public observations by competitor and date.
03
Separate the observed fact from its possible meaning. Decide whether to investigate, adjust your messaging, or prepare a relevant customer conversation.
ILLUSTRATIVE EXAMPLE
A competitor changes its pricing page to emphasize enterprise plans. That is a positioning change; it does not prove smaller customers are unhappy. Recent customer complaints could support a more specific opportunity.
Check customer feedback and your own product fit before preparing messaging for smaller teams.
Business and competitor profile setup, the existing configured conversation-research pipeline, manual evidence records, and AI reply drafts. Additional collectors and account connections are labelled as planned.
Source evidence is kept separate from interpretation. A possible buyer match is not a confirmed sale, an observed technology is not a subscription contract, and a public complaint is not proof that someone will switch.
No messages are sent by this version. Drafts require review. Automation specifications can be saved, but execution is not connected.
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